Allders is to launch at least five own-label brands – including leisurewear brand Ocean Bay, fashion brand Frooty Beauty, a lingerie range under the Honey Trap name, Scarlett London formalwear and a teenage fashion brand called C%L CHX.
The drinks company has tried to react to changes in consumer behaviour brought on by the coronavirus lockdown
Virgin Money is hoping a focus on music sponsorship and ‘taking the fear out of finance’ can help it take on the old guard of high street banking.
The Advertising Association president and former Unilever chief marketing and communication officer discusses the government’s ‘Enjoy Summer Safely’ campaign and the positive changes companies can take from Covid-19.
Too Good To Go hopes it can make people feel as emotional about the issue of food waste as they do plastic, and that Covid-19 will change people’s relationship with food for good.