Branwell Johnson

The new world of predictive marketing

Branwell Johnson

At Econsultancy, we conduct events and research focused on B2B marketing. Indeed, the upcoming <a href="http://festivalofmarketing.com/">Festival of Marketing</a> has a stage dedicated to it. A recurring theme is the relationship between sales and marketing.

How Samsung took the wind out of Apple’s sails

Branwell Johnson

Well, by now you know all the super-secret details. Launched with the help of usual suspects U2 and new voiceover stars Jimmy Fallon and Justin Timberlake, the iPhone 6 is upon us. It has a bigger screen, is better and more advanced than anything Apple has ever done before and will [insert your own hyperbole here].