Andy Murray in BBC Wimbledon trail
Branwell JohnsonRed Bee Media has created a trail to promote its Wimbledon coverage featuring British tennis ace Andy Murray.
Bradshaw’s DCMS move gets backing of lobbyists
Branwell JohnsonIndustry lobby groups have welcomed Ben Bradshaw’s appointment as secretary of state for culture, media and sport to replace Andy Burnham.
DMA picks two chiefs
Branwell JohnsonThe Direct Marketing Association (DMA) has appointed Robert Keitch (pictured) and Mike Lordan as its two chiefs of staff to lead the overhauled organisation.
ASA raps Sky over sales promo
Branwell JohnsonThe Advertising Standards Authority (ASA) has criticised BSkyB for failing to carry out an online sales promotion for Sky TV in a fair and efficient manner.
Sky under fire for ‘unfair’ promotion
Branwell JohnsonThe Advertising Standards Authority (ASA) has criticised BSkyB for failing to carry out an online sales promotion for Sky TV in a fair and efficient manner.
VBS and Home Office launch community-led youth drive
Branwell JohnsonViacom Brand Solutions (VBS) is working with the Home Office to launch an initiative promoting positive values in young people under the banner “Good for the Hood”.
Burberry shoot features Harry Potter star
Branwell JohnsonBurberry has unveiled images of its Autumn/Winter campaign featuring female star of the Harry Potter films Emma Watson.
Hornby named Boots chief
Branwell JohnsonAndy Hornby, former head of retail at Asda and HBOS chief, has been confirmed as the new chief executive of Alliance Boots.
TNT Post restructure hands marketing chief more power
Branwell JohnsonRoyal Mail’s Dutch rival signals its intentions by creating marketing and customer services director role.
MySpace names Flanigan as UK marketer
Branwell JohnsonMyspace has recruited former AOL and Telegraph Group marketer Barry Flanigan (pictured) has as its new marketing director UK. Myspace confirmed that Flanigan is now director of marketing and audience development at the social networking site. He left Telegraph Group in October last year after a restructure at the publisher. He replaced Katie Vanneck, now […]
PC World launches first cinema campaign
Branwell JohnsonPC World is launching its first ever cinema advertising campaign that will accompany movies such as Terminator, Star Trek and Angels & Demons. The ad will be screened in more than 2,500 cinema screens around the country from June 5 and is part of a larger campaign kicking off on television tonight (Wednesday). The new […]
Autoglass rolls out TV national campaign
Branwell JohnsonAutoglass is to launch its first ever national multichannel TV advertising campaign. The activity builds on the firm’s regional TV campaign which launched in April 2008. The national campaign debuts on June 1 for a period of four weeks, with 20” and 30” second ads aired in equal rotation. A new creative featuring Autoglass technician […]
Thomson and First Choice to merge on high street
Branwell JohnsonTUI UK is to rebrand all its travel agent stores ‘Thomson … featuring First Choice’ and axe standalone First Choice outlets.
Toyota ranked top global green brand in Interbrand study
Branwell JohnsonToyota has been named the world’s greenest brand by Interbrand.
BA readies staff morale boosting campaigns
Branwell JohnsonBritish Airways will implement its employee engagement programme with a campaign “to inspire pride” in the airline’s brand.