Michelin unveils next phase of UK ad campaign
Joe FernandezMichelin is to launch the second phase of its UK advertising campaign with a safety messaged ad showing the Michelin Man saving animals from becoming roadkill.
Michelin is to launch the second phase of its UK advertising campaign with a safety messaged ad showing the Michelin Man saving animals from becoming roadkill.
Watch the latest Vauxhall campaign here.
Jaguar Land Rover has signed up as an “Official Supporter” of England’s 2018 Football World Cup bid.
Innocent, the smoothies manufacturer, has called an advertising pitch to appoint an agency to handle a series of new brand extensions next year.
Pizza Hut’s UK chief marketing officer Murray Willows is stepping down from his role to take on a new role within the Yum! Restaurants group.
The National Trust is launching a direct marketing campaign to help secure funding for the acquisition of a stretch of coast on the Llŷn Peninsula in North West Wales.
Lexus is launching a direct and digital campaign to generate interest in its full hybrid range.
Sainsbury’s and BT are to jointly sponsor Channel 4’s programming aound the London 2012 Paralympic Games.
The Marketing Communications Consultants Association (MCCA) is renaming itself as the Marketing Agencies Association (MAA) with immediate effect.
Wonderbra has appointed Bartle Bogle Hegarty to handle its pan-European advertising account following a competitive pitch.
Catherine Demajo, the director of marketing and circulation at Time Out magazine, has left the publication after almost four years to return to her native Canada.
Dutch brewer Bavaria is enlisting hard-drinking actor Mickey Rourke to star in its TV ads for alcohol-free beer, which breaks today (2 August).
EDF Energy is launching a TV ad campaign to thank everyone who are taking part in its Team Green Britain initiative that seeks to tackle climate change.
Telefonica, owner of the O2 network, has consolidated its European media buying and planning business into Publicis Groupe’s ZenithOptimedia.
Soft drinks manufacturer Britvic is launching a £5.5m cinema ad campaign to drive awareness for its drench spring water brand.