Nokia readies contactless payment
Joanne OattsNokia, the world’s largest handset manufacturer, has confirmed that it will activate the contactless payment technology that is already in its C7 handset in 2011.
Bauer readies Mother & Baby TV
Joanne OattsBauer Media is to launch a parenting TV channel carrying the name of print magazine Mother & Baby as it continues to extend its brands across multiple platforms.
Kinect could change the advertising game
Joanne OattsMicrosoft’s Kinect gaming platform provides new opportunities for advertisers to speak to a family audience, not just the 18- to 34-year-old Call of Duty-playing male normally associated with the Xbox. Launched in the UK last week, Kinect allows XBox 360 gamers to use their voice and body as the controls. A reported £300m marketing campaign […]
ITV ad revenues up 16% but 2011 “uncertain”
Joanne OattsITV has signed a three-year deal to secure rating successes The X Factor and Britain’s Got Talent, as it announces a 16% increase in third quarter revenues.
LinkedIn campaign helps users brand themselves
Joanne OattsLinkedIn has launched a campaign to help existing and prospective users promote themselves as “brands” to increase their employment potential.
Lebedev supports Murdoch and free press
Joanne OattsAlexander Lebedev has praised Rupert Murdoch for his support of a free press in the UK.
Hormone increases advertising influence
Joanne OattsA new study has shown that a particular hormone can impact the way consumers respond to advertising.
John Lewis most ‘influential’ British brand
Joanne OattsJohn Lewis is the highest new entry in a list of the most influential brands in the UK.
All I want for Christmas
Joanne OattsAs Christmas campaigns gain momentum, the thoughts of families across the UK are no doubt turning to what their little darlings are going to be screaming for Santa to bring them come 25 December. Research from YouGov this week revealed that 36% of UK consumers say they will be spending anything between £100 and £249 […]
Smartphone demand rewards O2
Joanne OattsO2 says the increase in smartphone demand helped drive up revenue by 5.6% to €5.3bn (£4.51bn) in the nine months to 30 September 2010.
Absolute Radio refreshes brand identity
Joanne OattsAbsolute Radio has redesigned the logos for all its stations in a bid to create a stronger visual identity on social media and mobile channels.
BT boosts broadband numbers
Joanne OattsBT’s fortunes have been bolstered by increased demand for its high-speed broadband services.
BT and TalkTalk win Digital Economy Act review
Joanne OattsBT and TalkTalk have won a judicial review of the Digital Economy Act after the telecoms companies voiced concerns over measures to tackle illegal file sharing.
Microsoft launches ‘hands-free’ gaming
Joanne OattsMicrosoft has launched the new XBox Kinect gaming system today (10 November), which has been described by some observers as the biggest innovation in gaming since the launch of the Wii.
Three joins pre-Christmas smartphone and PAYG battle
Joanne OattsThree has launched a push to grab a share of the lucrative pre-Christmas pay as you go (PAYG) smart phone market.