How affiliates can maximise sales on Black Friday
Kevin EdwardsWhile big discounts play a huge role in getting shoppers online on Black Friday, there are other options available to secure sales on the big day.
While big discounts play a huge role in getting shoppers online on Black Friday, there are other options available to secure sales on the big day.
The flexibility of affiliate marketing is enabling brands to engage with a network of global influencers who are looking to promote their products worldwide, explains Awin’s global client strategy director Kevin Edwards
Affiliate marketing is an influencer channel that brands cannot ignore and now is the time for them to take a two-stage approach to their campaigns, says Affiliate Window’s Kevin Edwards.
Cross-device tracking can influence sales and those brands with control over the purchase mechanism will see strong conversions as well as attracting publishers, says Kevin Edwards at Affiliate Window.