Louise Jack

BBC seeks partners for its magazines business

The BBC is seeking a partner for the magazines division of its commercial arm, BBC Worldwide, a move that is likely to rule out an outright sale of the business. BBC Worldwide has appointed KPMG to help it find a partner for the magazine business, although no details have been given on the shape of the deal.

Building a bridge between marketing and boardroom

Investors want more information about brand investment on company reports, and marketers stand to gain boardroom representation if this is disclosed. But firms are wary about providing detailed brand information that could benefit competitors.

Police, camera, reaction

Police forces across the UK are using a variety of old and new media channels to run marketing campaigns that aim to raise public confidence in their performance.

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