Morag Cuddeford-Jones

Team players

How to market marketing

Morag Cuddeford-Jones

In today’s always on world, the CMO of old has become obsolete. The changing dynamics of marketing need to be communicated internally so that organisations know the essential role their marketers play.

party

The people’s party

Morag Cuddeford-Jones

Designing staff and customer events to be truly memorable, as well as cost-effective, requires creativity and careful consideration of what guests really want, says Morag Cuddeford Jones.