Marketing Week rounds up some of the best marketing campaigns of 2016 – from the most effective and most notable to those that took a forward-thinking approach to digital and new technology.
Marketing Week rounds up some of the best marketing campaigns of 2016 – from the most effective and most notable to those that took a forward-thinking approach to digital and new technology.
With Christmas ad season well and truly under way, the Marketing Week team picks their favourite ads and the ones that leave them feeling cold.
Marketing Week had a hugely successful night at the British Society of Magazine Editors’ Awards last night, picking up one win and a highly commended.
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Welcome to the Marketing Week Christmas blog! A chance for the MW team to cram in all the latest festive advertising news in one place.
On day two at the Festival L’Oreal offered advice on how to pay influencers and Amnesty International shared some examples of marketing on small budget
Jaguar’s ‘Feel Wimbledon’ biometric data campaign was picked by the Apple co-founder to win the Tech Excellence award.
M&S on why it doesn’t target by age and Mondelez talks about the balance between data and creativity.
Restaurant chain wins over Deliveroo, Facebook, Lidl and Snapchat, while Virgin Media CMO Kerris Bright wins Marketer of the Year award.
Marketing Week will be hosting the ‘Chill and Charge’ lounge for delegates at the Festival of Marketing.
Join Marketing Week, Pret A Manger, Amnesty International and The British Library at the Festival of Marketing to discuss how to extract maximum value from minimal spend.
The Marketing Academy’s founder and CEO Sherilyn Shackell outlines the changes to its Scholarship programme ahead of its 2017 relaunch.
From transparency and incremental gains to the rise of native advertising, Marketing Week rounds up what senior marketers at Just Eat, Nespresso, Direct Line, MBNA and Morgan Stanley shared at Get with the Programmatic.
In November this year, Marketing Week will be celebrating the best of the data industry with the Data Storytelling Awards. Before the ceremony, we will also be holding the Data Storytelling Conference. Here we reveal the shortlist for 2016.