Coca-Cola looks to make its corporate brand about more than just Coke Coca-Cola has launched a new corporate branding campaign in the US that aims to portray it as a “total beverage company” and shift the focus away from its most famous product. The spots, which are airing on US TV, feature a wide range […]
Our round-up of all the marketing news this morning.
Marketing Week’s daily round-up of all the important marketing news from around the world.
Our daily round-up of all the latest marketing, advertising and media news from around the world.
We round up all the important marketing, advertising, media and digital news from around the world.
The actor, author and director will talk digital disruption and his advocacy for charity Mind.
We arm you with all the stats you need to prepare for the coming week and help you understand the big industry trends.
Marketing Week rounds up all the most important advertising, marketing and digital news.
The Data Storytelling Awards celebrate excellence in the use of data tools and techniques in insight and analytics.
We round up all the important news in the marketing world.
We arm you with all the stats you need to prepare for the coming week and help you understand the big industry trends.
We round-up everything you need to know in the marketing world.
The Festival of Marketing, which this year is taking place in Tobacco Dock in London on 4 and 5 October, features more than 200 speakers across 12 stages. The first agenda has been released today (1 August), showing top marketers from brands including John Lewis, Unilever and Direct Line, as well as disruptors such as […]
Catch up on all the latest marketing news with our morning round-up.
The 12-week course, taught by marketing professor and Marketing Week columnist Mark Ritson, aims to inspire anyone involved in marketing and help them become more confident and effective.