John Lewis Never Knowingly Undersold 2011
John Lewis is set to launch its biggest ever marketing spend in the crucial run up to Christmas. Watch its latest ad here.
Guinness “The Flag”
Guinness is bringing the game of rugby to life in an ambitious new ad directed by Academy Award winner Tom Hooper. See the ad here.
ASOS “Urban Tour”
On 14th September ASOS will launch an interactive global platform, Urban Tour, to promote its Autumn / Winter 2011 menswear collection. Watch the campaign here.
Halifax emphasises community credentials
Lloyds Banking Group owned brand unveils the first stage in its bid to regain “challenger” status.
M&S Autumn Womenswear ‘The Rendezvous’
Watch the new ad.
FT global ad campaign launches here
Click here to watch FT’s new global ad campaign
F1 winner Sebastian Vettel signs as Infiniti brand ambassador
Japanese luxury car marque Infiniti has signed Formula One World Champion Sebastian Vettel as its first global brand ambassador.
Nescafé’s Dolce Gusto first product placement advertiser
Nescafé has signed a £100,000 deal with ITV’s This Morning to feature the coffee machine Dolce Gusto, making it the first product placement advertiser on UK television screens.
Grolsch makes sweet Christmas music with bottles
Watch the Grolsch Christmas campaign here.
Former Cadbury marketing chief Rumbol in agency start-up
Fallon founder Laurence Green and creative director Richard Flintham are leaving the agency to launch a new start-up with former Cadbury marketing director Phil Rumbol.
Strongbow bashes bankers in advert
Watch the new Strongbow ad here.
MoS magazine launches TV campaign
Mail on Sunday (MoS) is launching a televison advertisement for its free magazine You, as it attempts to raise awareness of the women’s title.
Unilever, Apple, Cannes Lions: 5 things that mattered this week and why
From Unilever’s Keith Weed calling out influencer marketing and other key moments from Cannes to the results of 20 years worth of salary survey data, we round up all the marketing news you need to know from the past week.
P&G: If you aren’t doing multicultural marketing, you aren’t doing marketing
Cannes Lions 2018: Marc Pritchard believes the days of marketing to a general audience are over, and with people wanting to see themselves in ads brands will have to start representing their whole audience.
‘Strategy will soon be assessed on predicted outcomes, not retrospective results’
Sponsored by The Leading Edge
In the future, creative ideas will be accompanied by business forecasts, predicts The Leading Edge’s Chris Paxton.
Nike challenges Chinese stereotypes, Benetton slammed for migrant ads: International round-up
Plus Adidas delivers free footballs to Indian children through interactive campaign and Apple is fined AU$9m for refusing to repair faulty iPhones.
