NSPCC calls advertising pitch
Pitch reporterChildren’s charity NSPCC has started talks with agencies to launch a new advertising campaign for its helpline service.
Ministry of Sound launches 3D TV ad
Pitch reporterMusic brand Ministry of Sound is launching a 3D TV advertisement to promote the latest in its Chilled series of albums, Chilled Acoustic. The ad was created by integrated agency Fold7.
Lucozade puts its £10m advertising business up for pitch
Pitch reporterGlaxoSmithKline’s flagship drinks brand Lucozade has put its estimated £10m advertising business up for pitch. It has invited roster agencies M&C Saatchi and Ogilvy to pitch for the business.
Obama blasts BP apology advert
Pitch reporterAn ad campaign for BP apologising for the oil spill polluting the Gulf of Mexico has been criticized by US President Barack Obama, who has said the money should be spent on clean-up efforts and on compensating fishermen and small business owners who have lost their jobs because of the spill.
Tourism Australia launches global ad campaign
Pitch reporterTourism Australia has launched a £2.5m global advertising campaign featuring ordinary Australians singing a jingle amid a backdrop of famous Australian landscapes.
London 2012 signs Universal Music as music licensee
Pitch reporterThe London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) has signed a licensing deal with Universal Music Group.
London 2012 unveils Games mascots
Pitch reporterLondon 2012 has unveiled cartoon animations named Wenlock and Mandeville as the mascots for the Olympic and Paralympic Games.
Toyota faces new recall blow
Pitch reporterToyota is preparing to recall as many as 12,000 vehicles from its luxury Lexus marque for problems related to steering.
Bulmers launches new outdoor campaign for Summer Blend
Pitch reporterHeineken-owned premium bottled cider brand Bulmers is launching an outdoor campaign for its new limited edition variant SummerBlend.
‘Radio scrappage scheme’ in time for the digital switchover
Pitch reporterA scrappage scheme to encourage listeners to trade in their old analog radios for discounted digital sets is to be launched by the radio industry. Supported by the BBC and commercial radio stations, the initiative will involve major electronic retailers, who will offer a 15-20% discount on a digital set to replace an analogue model.
Molson Coors to launch draught beer in time for the World Cup
Pitch reporterMolson Coors is launching a new draught beer for the off-trade, Home Draught Kegs designed to fit into a home fridge.
118 118 CEO quits
Pitch reporterGerry Murphy has left The Number 118 118 after two years in the role. The company says Murphy has “completed his contract”.
Nestlé buckles under growing online dissent over palm oil supplies
Pitch reporterGreenpeace UK is claiming social media has led to success in a campaign that linked global food giant Nestlé’s chocolate bar KitKat to deforestation in Indonesian rainforests and the destruction of orangutan habitats.
Peugeot and Disney launch Toy Story 3 campaign
Pitch reporterPeugeot and Disney are launching a European-wide campaign to capitalise on the upcoming release of the latest movie in the Toy Story franchise.