John Lewis to ramp up CRM
Rosie BakerJohn Lewis has created a new head of CRM and insight role in a bid to ramp up its CRM activity and improve how it uses data to drive its marketing strategy.
The Co-op reveals agency roster
Rosie BakerThe Co-operative Group has appointed TBWA Manchester as its lead agency of a 14-strong roster, following an extensive agency review.
Virgin Money to open coffee lounges
Rosie BakerVirgin Money, the online bank, is to open four customer experience lounges in the UK, its first foray into the high street.
BT launches digital campaign to push superfast broadband
Rosie BakerBT has launched a multi-channel campaign to promote BT Infinity, its new superfast fibre-optic broadband service.
Everything Everywhere to double store numbers
Rosie BakerEverything Everywhere, the telecoms brand formed when T-Mobile and Orange merged last year, is to open more than 100 stores under the parent brand, according to reports.
Homeless charity launches iHobo app to challenge stereotypes
Rosie BakerHomeless charity Depaul is launching iHobo, an interactive live action iPhone application to attract young donors.
Clarins targets younger women
Rosie BakerClarins is launching its first age-specific skin care range targeting younger women.
Ikea names new UK marketing chief
Rosie BakerIkea has recruited former Thorntons and Tesco marketing director Peter Wright to lead its UK marketing following the departure of Anna Crona earlier this year.
Toyota’s reputation hit by further recalls
Rosie BakerToyota is facing further reputation damage as it recalls 1.5 million cars globally after fears about the safety of brake and fuel injection systems in some of its high end models.
Unilever beefs up marketing teams with new recruits
Rosie BakerUnilever, the owner of brands including Dove and Peperami, is to beef up its marketing capacity by recruiting 30 new marketers and a UK brand director.
Tesco bolsters UK comms team
Rosie BakerTesco has appointed London 2012 media advisor Tom Curry into the newly created role of UK communications director, as part of an expansion of the Tesco UK team.
Orange/T-Mobile launch first joint campaign
Rosie BakerOrange and T-Mobile are set to launch their first joint advertising campaign since the two mobile brands merged under parent company Everything, Everywhere earlier this year.
Clintons launches celebrity video cards
Rosie BakerClinton Cards is launching a celebrity video cards service, as part of its strategy to grow the business through digital innovations and take on online rivals such as Moonpig.com.
Sony warns gamers over data risk
Rosie BakerSony has warned more than 77 million PlayStation gamers that their personal and financial information may be at risk after hackers breached its database.
AB InBev tasks Vizeum with media account
Rosie BakerAB InBev, which owns Stella Artois, Beck’s and Budweiser, has appointed Vizeum to handle its UK media planning and buying account, following a review.