To nurture marketing’s future, champion others
Ritchie MehtaWant diverse talent to thrive in marketing? It starts with having someone in your corner. Just ask Usain Bolt.
When marketing marketing to the next generation remember the 4As
Ritchie MehtaMarketers need to think about access, awareness, aptitude and altitude to ensure young people from all backgrounds have the understanding and skills needed to pursue a career in marketing.