Ruth Mortimer

Editor of Marketing Week and content director for Centaur Marketing (Econsultancy, Marketing Week, Creative Review, Design Week, Celebrity Intelligence, Fashion Monitor, Year Ahead and Foresight News).

Announcing the Masters of Marketing Awards

Masters of Marketing awards

The Festival of Marketing, the award-winning event backed by Marketing Week and Econsultancy, has launched an innovative new set of awards – the Masters of Marketing. The Masters are about celebrating true mastery in marketing and are based around showcasing the brilliance of the work itself. The awards work is integral to the Festival of […]

Pernod Ricard launches new local vodka brand Our/London

BESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswyBESbswy

Spirits company brings its global brand with localised versions to the UK, marketing the brand with the launch of a micro-distillery and events space run by local entrepreneurs to support distribution of the premium vodka.

Marketing Week partners with The Marketing Society

Marketing Society logo

Marketing Week has partnered with The Marketing Society to offer its members complimentary access to its content for the first time. The partnership, which commences immediately, sees The Marketing Society members invited to receive a print copy of the magazine each week, along with an invitation to subscribe to the free website dedicated to senior […]

Marketing Week partners the Midem Marketing Competition 2015

Midem featured

Marketing Week has partnered with international music event Midem to judge the prestigious Midem Marketing Competition. The awards scheme celebrates creative excellence in global music marketing, with the final gold, silver and bronze winners being revealed this June at the Midem event in Cannes on 7 June 2015. Marketing Week will select the 10 most […]

Ruth Mortimer: It’s not goodbye….

The Beatles famously said “you say goodbye and I say hello”. There surely couldn’t be any better way of summing up what I’m trying to say. After nearly three years editing Marketing Week, I’m taking on a new challenge as content director for our parent company Centaur’s marketing brands.

Ruth Mortimer: The marketing year in data

This column’s theme is ‘the year in data’: I’ve chosen three pieces of data that sum up where marketing, as an industry, is at the end of 2014. They cover the core themes that have made headlines this year: programmatic, ad spending and social media.

Latest from Marketing Week