Suzanne Bearne


Skyn makes global ad debut

Suzanne Bearne

Condom brand Mates is preparing its first global campaign to promote the launch of its new Skyn brand on Valentine’s Day, as it sets ambitious plans to become the world’s biggest premium condom brand.


Debenhams explores mobile payments

Suzanne Bearne

Debenhams is in talks to introduce till payments through mobile phones as research finds that handsets are set to become ubiquitous as a way of paying for goods in five years’ time. Read the full story here.


Spotify hits 2.5m paying subscribers

Suzanne Bearne

Spotify has announced that it has signed up 2.5m paying subscribers, driven by its recent partnership with Facebook. Read full article here. Have you delivered an innovative and effective digital strategy this year? Then enter the digital category in the Marketing Week Engage Awards 2012 by clicking here.


HMV opens first tech store

Suzanne Bearne

HMV has opened its first dedicated consumer technology store in London as the music retailer forges ahead with its push on electronic devices and accessories.