Seb Joseph

McDonald’s taps startups to bring urgency to plans to digitise stores

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McDonald’s is looking to technology start-up space to help source social media and mobile marketing ideas on how to digitise its restaurant experience across Europe.

How to be a family friendly brand

John Lewis, Pizza Express and Ikea have been named the UK’s most family friendly brands according to Mumsnet but the majority of companies are failing to win over the demographic.

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