Staff Reporter

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Data Strategy Awards shortlist unveiled

Staff Reporter

The time has arrived to unveil the Data Strategy Awards shortlist. The entries have been debated, argued over and judged by senior customer insight executives who were looking for great examples of data driven marketing. The Data Strategy Awards judging process and decisions reflect the new emphasis on the central role of data in marketing […]

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How predictive analytics can increase revenue

Staff Reporter

Register for Marketing Week’s live webinar with HP and find out how predictive analytics can impact your bottom line. How do you ensure your campaigns and marketing activity are not wasted on the wrong audience? How good are you at turning customer insight into profit? Find out how predictive analytics can optimise every part of […]

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The Ecommerce Summit is only a month away

Staff Reporter

Online retail is still outpacing the high street but the British Retail Consortium has reported a slowdown in online sales growth this month, meaning that there is no better time to sign up to the Marketing Week 1-2-1 Ecommerce Summit on 19 May.