Syl Saller

syl saller

Creating the ideal environment for innovative ideas to thrive

Syl Saller

I railed – politely for an American – in my last column against the evils of too much innovation process, an over-reliance on research, and a reluctance to experiment. So if that’s the list of traits to avoid, what should companies seeking to foster brilliant innovation focus on? Top of my list is developing talent […]

Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

With a subscription to Marketing Week Premium you will get full access to:

> World-renowned columnists

> Analysis & case studies

> Exclusive leading-edge insight

> Carefully curated reports & briefings from Econsultancy

> Plus, much more including a £300 discount for the Festival of Marketing

Subscribe now