AWD appoints Simon Waugh
AWD, the independent financial adviser, has appointed Simon Waugh, the former global marketing director at Centrica, as group chief executive. He took over the role last week.
AWD, the independent financial adviser, has appointed Simon Waugh, the former global marketing director at Centrica, as group chief executive. He took over the role last week.
The departure of Mike Anderson, managing director of the Evening Standard, has provoked a swirl of rumours about Standard Lite’s imminent demise. That may simply be wishful thinking on the part of Associated Newspapers’ rivals. What’s more pertinent is that Lite was never likely to provide a long-term solution to the Standard’s chronic circulation and […]
It may look like the type of thing advertised in Sunday newspaper magazines, advertised as “If the King was reincarnated as a dog”, with tins of cheeseburger dog food and a “lovingly crafted” wiggling pelvis, but the imaginatively titled “Hound Dog” has been created for an altogether more worthy cause. Communications agency Imagination (GIC) was […]
The Office of Fair Trading (OFT) says that Mastercard and the banks that issue its credit card overcharged customers between 2000 and 2004. Mastercard has since changed its charging practices, but the OFT says it may still face a fine. Mastercard is set to appeal.
Netflix says it will stop reporting subscription numbers, instead looking at engagement as a key indicator of customer satisfaction and the future strength of the business.
‘That’s why mums go to Iceland’ has been a long-running slogan for the retailer, but it has been tweaked to reflect “all aspects” of its consumer base, its chairman says.
In a bid to create best-in-class teams, how are marketers striking the balance between rewarding existing talent and bringing in new blood?
Greenhushing is a symptom of marketers feeling nervous about how they communicate on sustainability, Pernod Ricard is attempting to “empower” its teams to tackle the issue.