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Correction

Marketing Week

Starcom Motive was not the incumbent agency on the Cafédirect’s media account as printed in the last issue. The two parted company in June.

Glade unveils launch blitz to beat back rivals

Marketing Week

Household goods maker SC Johnson is to launch several air freshening products under its Glade brand this autumn to counter increased competition from Sara Lee’s Ambi-Pur and Reckitt Benckiser’s Airwick brands. Glade 3-in-1 will be the first to hit the market, a layered candle that burns through three different flavours to create a variety of […]

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