Best Brand Performers 2008
This is the second year that Marketing Week and BrandIndex, a subsidiary of the extremely well-known market research company YouGov, have got together to publish a list of the UKs top brands. If this were a TV awards show, at this point we would say that these were the only awards that mattered, because they were voted for by the viewers. We can say much the same thing about the tables that follow and with considerably more justification than many TV awards shows can claim, if recent admissions by a number of broadcasters are anything to go by.
This is the second year that Marketing Week and BrandIndex, a subsidiary of the extremely well-known market research company YouGov, have got together to publish a list of the UK’s top brands. If this were a TV awards show, at this point we would say that these were the only awards that mattered, because they were voted for by the viewers. We can say much the same thing about the tables that follow – and with considerably more justification than many TV awards shows can claim, if recent admissions by a number of broadcasters are anything to go by.
Martin Croft, Contributing Editor
Click here to download the Best Brand Performers 2008
