Blockbuster is gearing up to launch an online streaming service in the UK next year, in a bid to future proof its business. Read full article here.
The FT Group says that its digital subscriptions increased by more than 30% to almost 250,000 in the first nine months of the year.
Morrisons plans to ramp up the integration and promotion of its recently acquired baby retailer Kiddicare brand in stores as part of its efforts to offer more non-food products.
Asda has partnered with top cookery school Leiths to develop a range of premium Christmas recipes for its Extra Special Range, in a bid to attract shoppers looking to trade up over the festive period.
Air conditioning brand Nuaire did a complete U-turn on its positioning, which resulted in it creating a pipeline value of £7.4m in just five months.
As the furlough scheme comes to an end, the realities of the impact of Covid-19 on the economy and jobs is becoming ever clearer. In our new series, our secret marketer takes us behind the scenes to offer some catharsis and lessons on what to do if you find yourself made redundant.
From building teams you can feed with two pizzas, to committing to regular retrospectives, agile working is helping GSK rethink how it does business in the era of Covid-19.
In an exclusive interview, Coca-Cola UK marketing boss talks about the challenges of 2020 and why the soft drink maker has had to be “braver” than ever before.