Asos, Camelot, Channel 4, KFC and Tesco have been shortlisted for the Marketing Week Masters Brand of the Year award for 2021.
These five brands were chosen from a long list put together by the Marketing Week editorial team, which was assessed by our jury of senior marketers. Brands were selected based on performance, agility, marketing strategy and innovation over the past year.
The winner will be chosen based on a combination of the public vote and the views of our judging panel of senior marketing leaders.
The winning brand will be revealed in October.
Voting is now closed.