Channel 5 is launching a CD to promote its celebrity sing-a-long show, Night Fever, featuring 40 disco classics from the Seventies and Eighties. The album, made with record company Global TV, coincides with the second series of the show, which is fronted by ex-Madness lead singer Suggs. Meanwhile, the UK’s newest terrestrial television channel will screen the British Fashion Awards on Friday, with bumper breaks and promotions highlighting the programme’s sponsor, Lloyds Bank. C5 News anchor Kirsty Young will present the show, which is being produced by Initial – the team behind the Brit Awards.
The Times Supplements unveils a campaign this week, which attempts to boost its long-established brands. The work, by The McWilliams Partnership, covers its three main titles: The Times Literary Supplement (TLS), The Times Educational Supplement (TES) and The Times Higher Educational Supplement (THES). The 1m campaign will involve press, posters and direct mail. John McWilliams, […]
Nomura’s new position as the UK’s largest pub owner could hit Scottish & Newcastle’s profits, but this is just the beginning for a Japanese bank seeking exotic solutions to problems back home.
Alliance & Leicester is in preliminary talks with direct marketing agencies about a review of its 12m business. – The building society-turned-bank currently uses Publicis Financial for life assurance and pension products, and JDA for its loans
Ellie Norman has stepped down from the role ahead of taking on a new challenge.
Boots’ CMO Pete Markey believes marketers must create a narrative around marketing to help demystify it to other functions, which helps finance “want to get it”, says CFO Michael Snape.
Iceland has promoted former head of customer and marketing, Caspar Nelson, to the resurrected marketing director position.
Hotel Chocolat has grown revenues by 40% in the first half of its financial year, with its digital strategy, subscription offer and loyalty scheme driving customer acquisition in all markets.