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Blackburn seeks shirt deal as HSA bows out

Marketing Week

Blackburn Rovers Football Club is searching for a £1m-a-year shirt sponsor to replace health-plan provider HSA. Blackburn joins a list of football clubs on the market seeking shirt sponsors, including Fulham and Liverpool. Sources say that HSA has decided to end its £1m-a-year sponsorship at the end of the season, after reviewing its business plans. […]

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