BSkyB tipped to buy Flextech

BSkyB is thought to be the frontrunner in the auction to buy Flextech, the content arm of Telewest. It is understood that other bidders include Five-owner RTL and Discovery Communications. ITV, Sparrowhawk Media, Channel 4 and venture capitalist Cinven are no longer in the running.


Sunny D seeks parental input on brand strategy

Marketing Week

Sunny D is recruiting 12 parents from around the UK to advise on the future brand development of the Sunny D range. The troubled brand was a massive success on its launch in 1998, but it suffered a steep sales decline after coming under fire from food experts for its sugar content. Sunny D is […]

Soul founder Brown joins BBH as media supremo

Marketing Week

Soul co-founder Kevin Brown is to join Bartle Bogle Hegarty in an effort to beef up the agency’s media capabilities. Brown, a former Starcom Motive media director, will work alongside BBH chairman Jim Carroll and is thought to be introducing a combined media model originated at Soul. It is not clear what title Brown will […]


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