Buffalo Creative has designed several placard images on behalf of the Campaign for Nuclear Disarmament, to be used in Thursday’s (tomorrow) demonstrations against US President George Bush’s visit to London.
The National Lottery’s Â£24m advertising account is big enough to tempt any ad agency. But the winner of this pitch will have to turn around a struggling, fragmented brand – in the face of political interference. By David Benady
Printer manufacturer Epson has called a review of its £10m pan-European advertising account less than a year after it transferred to Leo Burnett from the now defunct D’Arcy (MW January 30). The agency is not repitching. The pitch, which is being handled by the AAR, is in its early stages and it is not known […]
Meecham & Taylor has created a press and London Underground campaign to promote Marriott Escape Gift Vouchers.
Key figures behind Samsung’s UK direct-to-consumer proposition explain how the brand replicates the benefits of bricks-and-mortar retail online, how paid Search came to account for one in three website sales, and the secrets of an adaptive and successful brand-agency partnership.
As Markey launches his first marketing campaign since joining Boots, he explains how and why he plans to reposition the brand as a partner in “reinvention”.
We arm you with all the numbers you need to tackle the week ahead.
Amazon tops Kantar BrandZ’s list of the world’s 100 most valuable brands for the third year in a row, as a host of global businesses bounce back with a vengeance despite the trials of lockdown.