Burkitt DDB faces VSO ad review
Voluntary Services Overseas (VSO), the charitable organisation that places British volunteers on projects in poorer countries, is reviewing its &£1m advertising business.
Incumbent on the account is Burkitt DDB. The review follows Court Burkitt’s merger with Griffin Bacal in June, after the agency sold out to Omnicom.
The review, called by VSO’s director of communications Matthew Bell, is being handled by the AAR. It is not known whether Burkitt DDB will be pitching for the business.
Court Burkitt had handled the business since 1996, after the charity parted company with Bean MC.
VSO was established in 1958 to carry out voluntary work overseas. It claims that in the past six months, applications from business and management professionals have risen by 61 per cent from 439 to 707.
This is the third piece of Court Burkitt business to be reviewed in the past few months.
Burkitt DDB recently lost the &£4m combined advertising account for United Distillers & Vintners’ Archers Peach Schnapps and Bell’s whisky brands.
Saatchi & Saatchi picked up Archers, while Miles Calcraft Briginshaw Duffy was appointed to handle Bell’s (MW 10 August).
Great North Eastern Railway is also holding a statutory review of its &£2m account.
