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Top 5 Sochi 2014 ambush marketing stunts

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After the marketing controversies that came up during the last Summer Games in London it would appear non-sponsors have learnt from those that escaped the International Olympic Committee’s (IOC) attention in terms of ambushing this year’s Winter Olympics. Marketing Week picks out the top five most memorable examples of how ambush marketers have looked to flout the rules in Sochi.

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