Can you afford to ignore Marketing Week’s targeted pricing strategies conference?

The issues surrounding of pricing, from maintaining your price point to the understanding the responsiveness of customer segments to different prices, will all be covered at the Marketing Week Value-Driven Pricing & Promotion Strategies conference in November.

Speakers at the two day event in London include head of pricing and costing at E.ON Steven Ball, head of pricing at Dulux Decorator Centres Paul Lancaster, Ricardo Soto, head of product management at Barclaycard, and marketing services director for Royal Mail Centre Luisa Fulci.

The event also includes two interactive clinics, including a session to help develop a sustainable pricing strategy while reacting to fluctuating costs.

The conference takes place on 17 and 18 November. For more details click here

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