Jonathan Mildenhall, CMO for Airbnb says he is “appalled” at the lack of ethnic diversity at Cannes this year, as he urges marketers to do something about it.
Cannes Lions: From YouTube building a curriculum to teach agencies how to build more effective content to the revenue-driving abilities of programmatic, here is the Marketing Week round-up of day 4.
Our columnist Mark Ritson believes the Cannes Lions festival is a waste of time for ordinary marketers, but I’m more upbeat about the insights you can find there – if you know where to look.
The charity has seen donations plummet even as demand for its services increase, forcing it to find new ways to raise money and look to a more digital future.
In a bid to devise the best reopening strategies post-lockdown, brands are using behavioural insight to help them strike the right tone amid the collective trauma of Covid-19.
The Marketing Week Top 100, sponsored by Salesforce, will celebrate the highest achieving and most impactful marketers doing great work despite Covid-19.
We arm you with all the numbers you need to tackle the week ahead.