Castrol GTX Magnatec first Virgin Radio sponsor
Virgin Radio has signed up Castrol GTX Magnatec as its first radio sponsor. The deal includes traffic and travel updates during breakfast and drivetime.
Virgin Radio has signed up Castrol GTX Magnatec as its first radio sponsor. The deal includes traffic and travel updates during breakfast and drivetime.
The retailer, which has traditionally focused on in-store shopping only, also plans to roll out its click-and-collect initiative to all stores in Great Britain.
The car manufacturer built its marketing team just four months ago but has already abandoned the endeavour.
From positivity and clarity to the need for humility, speaking to a number of top marketing leaders has revealed five common traits that all possess.