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Reaching for the rungs

Marketing Week

The property ladder is becoming increasingly hard for young people to get a footing on, and many more are being forced to rent or live with their parents as property prices soar beyond their reach

Video game sales boost Argos and Homebase owner

Marketing Week

Argos owner Home Retail Group has reported an unexpected pick-up in sales in the last eight weeks of the year, due to buoyant video game sales and the earlier timing of Mother’s Day. However, the group, which also owns Homebase, says a weakening outlook for consumer spending would limit growth in the year ahead. Home […]

Nationwide brings MPG on board

Marketing Week

Media Planning Group has scooped the 20m Nationwide media account from incumbent Mediaedge:cia, which had held the business for 12 years. Head of brand strategy Peter Gandolfi says MPG’s digital credentials were “key” to the appointment.

Former Google managing director joins YouTube rival

Marketing Week

Dailymotion, the video sharing website, has appointed former Google managing director Kate Burns (pictured) to the same role. It is the first time that the site, a competitor to YouTube, has had a managing director. She will be charged with improving brand awareness of the site and driving visitors to it. Burns will report to […]

YouTube reclaims UK social media crown

Marketing Week

YouTube has again become the UK’s most popular social media site, overtaking rival Wikipedia. MySpace has dropped from third to fifth place, recording a 9% dip in users, according to Nielsen Online. The research company recorded 10.4 million users of Google-owned YouTube in January, an increase of 56% from the same period last year. Wikipedia […]

ABTA vents frustration at Ryanairs website pricing

Marketing Week

Ryanair and the Association of British Travel Agents (ABTA) are locked in a bitter row over airline ticket pricing. The travel trade organisation has accused the airline of “fobbing off” the Office of Fair Trading (OFT) with its 1p flight promotions. The OFT ordered all airlines to make sure the ticket prices displayed on websites […]

A lot more to play for

Marketing Week

The major social networking sites are suffering a slowdown in user numbers, with niche sites taking up the slack. But MySpace’s strong link to music may be enough to keep it on top, says Rufus Jay

ASA backs Ryanair ire over rival’s ‘lowest fares’ claim

Marketing Week

The Advertising Standards Authority (ASA) has ruled in favour of Ryanair after it complained about rival airline Jet2.com’s “misleading” advertising. The Irish airline has itself frequently been in hot water with the watchdog over its controversial ad strategy. The watchdog has upheld complaints about two Jet2.com national press ads, which claim the airline offers the […]