Yorkshire Tea’s marketing boss on brand performance and what it takes to be a visionary
Rachel GeeWe spoke to Kevin Sinfield, head of brand marketing at Taylor’s of Harrogate and one of our Vision 100 on what it takes to be a visionary. Sinfield said that visionaries need to be open to change, constantly open to new ideas and shouldn’t settle on the status quo. He said he admires David Brailsford […]