2012: The year in sport sponsorship

Seb Joseph

2012 saw sport sponsorship in the spotlight with the London 2012 Olympic Games, the UEFA European Championships and the Lance Armstrong doping-scandal. Marketing Week looks back on some of the key talking points from the last twelve months.

Branwell Johnson

Regulatory changes ahead for financial DM

Josie Allchin

If you are in the world of financial marketing you should be aware of some developments ticking away behind the scenes that might effect your direct marketing strategy. If you are not aware – and there’s certainly a chance that the creative agencies are not up to speed – there might be some shocks in store.