Centura appoints marketing chief

Centura Foods, the RHM Foods-owned company, has appointed former Allied Domecq marketer Mark Doorbar as its marketing director. He replaces Katherine Rose, who quit in May after less than a year in the role (MW May 12).

Doorbar has been working with Centura since May on an interim basis, but has now been appointed as Rose’s permanent replacement. He will be responsible for marketing the Bisto, Paxo and Sharwood’s brands.

It is understood that Doorbar has been working at Centura temporarily since leaving Allied as part of a restructure of the marketing team four years ago (MW July 5, 2001). He held a variety of roles at Allied, but his last role was as senior vice-president for marketing.

Doorbar’s appointment at Centura comes amid a restructure at parent company RHM, which has streamlined the operation from four divisions to three. The rejig led to a number of changes, including the promotion of Ginny Knox to chief operating officer of the culinary brands division in addition to her role as managing director of Centura Foods.

Independently, Paula Moss, then the divisional marketing director for RHM bread bakeries, left the company for personal reasons. Manor Bakeries marketing director Kate Taylor has been promoted to the role vacated by Moss. Taylor has been replaced by former Quaker marketer Jill Casebury.

Recommended

Lotus unveils luxury toilet paper with £3m TV push

Marketing Week

Georgia Pacific is planning to launch a luxury toilet paper aimed at women, backed by a &£3m television campaign. The tissue, an extension to company’s Lotus Freshness range, is being rolled out across retail outlets this month. The launch is the first from Georgia Pacific since Simon Hawkes, formerly UK marketing director and the man […]

New Campaigns: Southern

Marketing Week

Train company Southern will make its television debut this week, a year after the operator changed its name from South Central and invested £1bn in the operation.

Display ad revenue starts to slide across Mail titles

Marketing Week

The Daily Mail and The Mail on Sunday have suffered drops in revenue from display advertising in the 11 months to the end of August. The Mail’s revenues from display advertising slipped by 2.5 per cent over the period while the Mail on Sunday registered a drop of 1.3 per cent. There was better news […]

Comments

    Leave a comment

    Close

    Discover even more as a subscriber

    This article is available for subscribers only.

    Sign up now for your access-all-areas pass.

    If you're an existing paid print subscriber find out how to get access here.

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now

    Got a question?

    Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

    If you are looking for our Jobs site, please click here

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now