Cereal Partners launches CD-ROM giveaway for kids

Cereal Partners, the manufacturer of Nestlé cereals, is launching an educational CD-ROM giveaway, aimed at six- to 16-year-olds, across its brands.

Cereal Partners, the manufacturer of Nestlé cereals, is launching an educational CD-ROM giveaway, aimed at six- to 16-year-olds, across its brands. Its Shredded Wheat cereal is also linking up with Flora’s cholesterol-lowering milk drink to raise awareness of eating for a healthy heart.