…Channel 4 has appointed Andy Taylor as commercial head of 4 Interactive. Taylor was previously managing director of Victoria Real, the interactive division owned by Endemol.
Young & Rubicam has appointed Ann Fudge, a former president of Kraft Foods’ beverages and desserts division, as chairman and chief executive of Y&R Inc and Y&R Advertising.
Delaney Lund Knox Warren has created a Â£6m advertising and marketing campaign for Teletext Holidays to promote its low-cost holidays.
French insurance giant AXA is understood to favour J Walter Thompson for its £11.5m advertising account, although BMP DDB still remains in the frame after a six-way pitch. The other agencies on the shortlist comprised Publicis, WFCA Integrated and incumbents TBWA/ London and HHM. The review was led by AXA UK head of brand Darrin […]
We have rounded up Ritson’s 10 biggest columns from the past 10 years. Now it’s your chance to vote for your favourite.
Social media team roles and responsibilities can vary greatly, and there is lots of consider when deciding whether to insource or outsource, working with agencies and skills development.
To celebrate Mark Ritson’s 10th anniversary as Marketing Week’s award-winning columnist, we have rounded up his most read, commented and shared articles of the past decade.
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here