Channel 4 appoints head of digital
Channel 4 has appointed MEC’s head of digital strategy Carl Read to the role of digital lead, replacing Ed Couchman following his move to Facebook. Read full article here.
P&G launches 1 Like = 1 Day charity Facebook campaign
Rosie BakerP&G is launching 1 Like = 1 Day, a Facebook campaign to drive awareness of its global safe drinking water initiative.
Morrisons snaps up Best Buy stores to grow Kiddicare
Rosie BakerMorrisons has bought 10 of the 11 former Best Buy stores to drive the expansion of its Kiddicare baby stores.
Olympics official resigns over Dow deal
Seb JosephA prominent member of the board which oversees the sustainability efforts for the 2012 London Olympics has quit in protest of Dow Chemical’s sponsorship links to this year’s Games.
Five trends that will shape media in 2020
Ellen HammettFrom streaming wars and block lists, to programmatic DOOH and the impact of Google’s third-party cookie ban, Marketing Week predicts the media trends that will take shape this year.
Ad industry comes together to tackle the climate crisis
Molly FlemingThe Advertising Association is launching two climate action groups in a bid to widen the ad industry’s engagement with the issue.
Marketing salaries, lost publisher revenues, global ad spend: 5 killer stats to start your week
Marketing Week ReportersWe arm you with all the stats you need to prepare for the coming week and help you understand the big industry trends.
Mondelēz scraps European CMO role
Molly FlemingMondelēz has scrapped its European CMO role and appointed a vice-president of marketing and strategy.
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