Channel 4 readies next interactive playalong gameshow
Channel 4 is preparing to launch a new interactive, dual-screen gameshow following the success of The Million Pound Drop Live. Read the full story here.
Channel 4 is preparing to launch a new interactive, dual-screen gameshow following the success of The Million Pound Drop Live. Read the full story here.
Method, the ecological laundry and home care brand, is preparing to relaunch in 2012 as part of an “aggressive” growth plan.
Wickes is introducing smaller store formats on the high street as part of the DIY retailer’s wider plans to test new revenue streams.
Awareness campaign Climate Week will switch focus for next year’s event after signing up Masterchef winner Tim Anderson and celebrity chefs Angela Hartnett and Prue Leith to front activity promoting a climate-friendly approach to food.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Nestlé declaring “growth is back” to two brands hiring their first CMOs, it’s been a busy week. Here is my take.
The CMA’s analysis into loyalty pricing is still ongoing, but it says it is “unlikely” to conclude that supermarkets are unfairly inflating non-loyalty pricing to make their member pricing appear more attractive.
Oatly CEO’s told investors it would refocus on its “reason for being” and be “slightly less self-indulgent” in how it uses its brand voice.
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation to public perceptions.