Knowledge Bank

Mobile for marketing agencies: 33 million reasons to get it right

Did you know that the fastest growing marketing channel in the UK is text messaging? Despite unparalleled reach and demand from consumers, text messaging for business is still overlooked by many marketers and marketing agencies. Download this white paper and discover: the most popular mobile channels which type of mobile messages consumers prefer the best […]

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Ryanair, BA, EE: Everything that matters this morning

marketing news

Ryanair profits rise as ‘always getting better’ programme attracts record traffic Ryanair saw profits rise 6% in the full year to 31 March to €1.316bh, an increase it puts down to a 13% cut to average fares and the third year of its ‘Always Getting Better’ programme. Traffic was up 13% to a record 120 […]