Chew facts to be put straight

I would like to correct a factual error in “Wrigley’s moves 3m out of AMV into Bozell” (MW October 6).

Suder & Hennessey, the healthcare agency within the Y&R group, won the consumer and professional advertising account for Orbit & Extra in July. At no stage has S&H pitched against Bray Leino, and we certainly did not lose business to Bray Leino in March. The account we are currently working on was held by Bates Healthcom until March this year.

John Flaherty

Managing director

Sudler & Hennessey London

London NW1

Recommended

Superdrug starts own scratchcard

Marketing Week

Superdrug is launching its own scratchcard game, following the 800-strong chain’s decision to pull out of trials for the National Lottery earlier this year. The chain switched off Camelot lottery machines after it found that queues for tickets were clogging up stores, making shopping difficult for other customers (MW June 2). Superdrug claims to be […]

ART NOUS

Marketing Week

Since Sotheby’s was founded over 250 years ago it has kept details on its customers. So, when it set up its first marketing database four years ago, it already had enough data to make it the envy of the most practised relationship marketer.

EMAP shows its week spot for Network News

Marketing Week

Diary was a little bemused to see VNU Business Publication’s ad for its new weekly title Network News. Among all the predictable quotes from VNU publishers saying how wonderful Network News is, was one from a certain Tony Harris, managing director of EMAP Computing. As avid network press followers will no doubt know, EMAP Computing […]

Comments

    Leave a comment