Chrysalis Group has announced a 10.3 per cent increase in turnover for the six months ended February 28. Like-for-like revenue for the radio division was up 17.5 per cent.
Cadbury Trebor Bassett is ditching the Wispa brand and relaunching the chocolate bar as Dairy Milk Bubbles. The move is part of a strategy to bring all of its small brands under the Dairy Milk umbrella. Caramel and Turkish Delight will also be bought under the brand and will now be made with Dairy Milk […]
AOL UK is reviewing its Â£20m advertising account held by Mortimer Whittaker O’Sullivan.
Spirit has developed the first advertising for Dress2kill, a clothes company that offers bespoke tailoring in the office. Ads will appear in the Evening Standard at the end of May.
The mobile network’s CEO explains why marketers have never had a better opportunity to make themselves indispensable and warns of the dangers of perfect data.
The combination of the nostalgia-tinged ‘Holidays Are Coming’ and its “heart-warming” ‘The Letter’ ad combined to make Coca-Cola the most effective advertiser in a year when brands found a number of ways to create effective marketing despite the pandemic.
We have rounded up Ritson’s 10 biggest columns from the past 10 years. Now it’s your chance to vote for your favourite.
Social media team roles and responsibilities can vary greatly, and there is lots of consider when deciding whether to insource or outsource, working with agencies and skills development.