Claudia Schiffer is face of Salvatore Ferragamo

Luxury brand Salvatore Ferragamo has signed up former supermodel Claudia Schiffer as the face of its spring/summer campaign.

Luxury brand Salvatore Ferragamo with Claudia Schiffer

Schiffer will star in the retro campaign inspired by fifties cinema shot by photographer Mario Testino.

The ad campaign draws on Alfred Hitchcock’s 1955 film “To Catch a Thief” starring Cary Grant and Grace Kelly on the Monaco Riviera.

The campaign is set in Monte Carlo following previous film-inspired Ferragamo campaigns, which have been shot in Rome, Naples and London.

The campaign is a reinterpretation of the timeless classic set against a backdrop of jewellery heists and car chases featuring a 1948 vintage Daimler and Riva Acquarama speedboat.

The brand says Schiffer’s cool, mysterious and sophisticated charisma is enhanced by the elegance of Ferragamo accessories and the evocative setting.

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