Club 18-30 has refreshed its brand with a new logo designed by Fellowship Productions. New advertising is also expected in early 2005, from Saatchi & Saatchi.
The Newspaper Society has appointed Robert Ray as marketing director.
Weston Group, which owns and operates the London Heliport, is offering a series of sponsorship packages totalling &£1m. The group is seeking luxury goods and prestige car manufacturers to display their logos on the landing area, which would be visible from the air, and to brand the hoardings around the apron perimeter. There will also […]
Wanadoo is understood to have appointed Dare to its Â£10m digital marketing account following a pitch against Agency Republic, Profero and TBWA/GGT.
The UK’s international aid organisations are launching a joint campaign for the first time, aimed at rebuilding the prospects of the entire category.
At the end of every week I look at the key stories, offering my view on what they mean for you and the industry. From P&G’s improvement in marketing effectiveness to the rise in investment for market research, it’s been a busy week. Here is my take.
While more than a third of marketers expect to see new hires over the next three months, expansion plans have begun to tail off since hitting a peak last year.
Targeting some “fairly lofty growth aspirations” in 2022, Volvo plans to use its “marketing machine” to attract a new generation of customers.