CMOs from Boots, KFC and Tesco named as Marketing Week Awards judges

An unrivalled group of senior marketers in number, seniority and expertise will determine the shortlist and winners of this year’s awards.

Senior marketers from the likes of KFC, Tesco, Boots, NatWest and L’Oréal have been revealed as judges for the Marketing Week Awards 2022.

As always, this year’s awards will be determined by an unrivalled group of top marketers both in seniority and expertise, as well as number.

Some of the biggest, most experienced names in marketing are on the 50-strong jury, including Margaret Jobling, group CMO at NatWest Group, Jack Hinchliffe, CMO at KFC, L’Oréal’s chief digital and marketing officer Lex Bradshaw-Zanger, Tesco Mobile’s chief customer officer Rachel Swift, Weetabix’s head of marketing Gareth Turner and Boots CMO Pete Markey.

They are joined by marketing heavyweights Meghan Farren, CMO at Asda, Mark Evans, marketing director at Direct Line Group, Nicole Melillo-Shaw, consumer director at Volvo Car UK, CMO Sam Day, GiffGaff CMO Sophie Wheater, chief brand officer at Allplants, Shelley Macintyre and Toby Horry, brand and content director at TUI UK.

The full list of judges can be viewed here.

Marketing Week editor-in-chief Russell Parsons says: “We have put together a jury of marketers with a wealth of experience in different categories, and with expertise in many different areas but they all share one thing in common – they know what good looks like.

“If you want to judged and acknowledged by some of the most respected and opinionated marketing leaders around, enter today.”

The Marketing Week Awards, formerly known as the Marketing Week Masters, is now open for entries, ready to once again celebrate the most effective, creative and innovative work in the industry.

Brands, agencies, PR firms and analytics and marketing technology companies are all invited to submit their work. The awards cover every aspect of marketing, from strategy through to execution.

The Marketing Week Awards are reassuringly difficult to win, with all entries subject to a rigorous and forensic analysis by our jury. For every category, entrants will be asked to illustrate achievements against business objectives and show how activity serves strategy.

Success will be celebrated widely, with winners displayed on a dedicated page and their stories told to Marketing Week’s global audience of senior marketers as examples of best practice. Some winners will also be featured at the UK’s biggest marketing event, the Festival of Marketing.

Big winners in 2021 included Grand Prix victor Direct Line, Agency of the Year Mother and Brand of the Year KFC.

The deadline for entries is 18 May. Winners will be unveiled in an October ceremony.

For more information on categories, criteria and how to enter, go to the Marketing Week Awards 2022 website.