CNBC merger sparks exit of EBN ad chief

EBN advertising sales director Martin Vernon is the first high-profile figure to depart in the wake of the company’s merger with CNBC.

Vernon, who joined the pan-European business cable station only last February, says: “I will leave at the end of the month. The merger was a good move for both companies and I wish it well.”

Rumours that the two pan-European cable stations, EBN and CNBC, would merge circulated the industry for most of last year. The deal was finally sealed last November (MW November 6 1997). The new company will adopt the CNBC name.

Vernon does not have a job to go to, but says if he does not find a suitable post he will consider setting up his own company.

Vernon has a high-profile background in print. He came to EBN from the Mirror Group, where he was the head of its business enterprise division and before that the group’s director of advertising.

CNBC can be received in 60 million homes worldwide, EBN reaches 31 million homes. But both showed growth of only about one per cent last year.

Comments

    Leave a comment

    Close

    Discover even more as a subscriber

    This article is available for subscribers only.

    Sign up now for your access-all-areas pass.

    Subscribers get unlimited access to unrivalled coverage of the biggest issues in marketing and world-renowned columnists, alongside carefully curated reports and briefings from Econsultancy. Find out more.

    If you are an existing print subscriber find out how you can get access here.

    Subscribe now

    Got a question?

    Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

    If you are looking for our Jobs site, please click here

    Subscribers get unlimited access to unrivalled coverage of the biggest issues in marketing and world-renowned columnists, alongside carefully curated reports and briefings from Econsultancy. Find out more.

    If you are an existing print subscriber find out how you can get access here.

    Subscribe now