COI Communications asks roster agencies to display their services at market stalls

COI Communications has asked its new roster of creative agencies to showcase their services and talents by literally setting up a stall at Borough Market. The event is understood to be taking place over the next two months.

It is thought that the organisation has asked all its 27 roster agencies to “set out their stall” so that members of the various government departments that advertise through the COI can see what services and skills the agencies offer.

It will aim to offer the government departments the chance to talk to agencies directly and will give people on both sides the opportunity to meet in informal surroundings.

The showcase comes just weeks after the COI revealed its new roster, following a six-month statutory review of its &£157.6m business. The review, which was overseen by COI chief executive Alan Bishop, led to the addition of five agencies to the roster/ Bartle Bogle Hegarty, Clemmow Hornby Inge, Farm, Vallance Carruthers Coleman Priest and Wieden & Kennedy. It also saw the addition of regional agencies Cravens, Different and Golley Slater.

The COI retained 16 agencies, including Abbott Mead Vickers.BBDO, DDB London and Leo Burnett.

Recommended

P&O aims for a swell of holidaymakers

Marketing Week

The decks of cruise ships may no longer be dominated by retired people relaxing in the sun, spending their hard-earned savings on the holiday of a lifetime, for P&O Cruises is unveiling a new marketing strategy that will attempt to lure younger holidaymakers aboard its ships. For industry observers, the shift to targeting a wider […]

Allen isn’t giving us the full CRR picture

Marketing Week

Television is rather ill, (but) it is not dead, pronounced one of Britain’s biggest advertisers at the recent Royal Television Society conference. Alan Rutherford was thinking of how his own company, Unilever, had trimmed global television spend by 20 per cent as it struggles to come to terms with multi-channel platforms and the internet. No […]

We don’t talk anymore

Marketing Week

I thought my luck was in when I rang my home insurance provider the other morning, and found myself listening to a live human voice after the fourth ring.

Comments

    Leave a comment

    Close

    Discover even more as a subscriber

    This article is available for subscribers only.

    Sign up now for your access-all-areas pass.

    If you're an existing paid print subscriber find out how to get access here.

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now

    Got a question?

    Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

    If you are looking for our Jobs site, please click here

    Subscribers enjoy unlimited access to unrivalled coverage of the biggest issues in marketing, alongside practical advice from the digital experts at Econsultancy.

    With a subscription to Marketing Week Premium you will get full access to:

    > World-renowned columnists

    > Analysis & case studies

    > Exclusive leading-edge insight

    > Carefully curated reports & briefings from Econsultancy

    > Plus, much more including a £300 discount for the Festival of Marketing

    Subscribe now