COI Communications has shortlisted Carat and incumbent Starcom MediaVest in the final stage of a pitch to handle its &£75m TV media planning and buying business, after ruling out MediaCom and Zenith Optimedia.
“Welsh Windbag” Neil Kinnock made waves on the Continent by becoming a European Commissioner. But there was only one of him. The Diary has received news of a whole host of English windbags rampaging across mainland Europe. Last August, the people whose business it is to promote Milton Keynes (not the Football League, which has […]
Vizeum has been appointed by the Liberal Democrats to handle media planning and implementation ahead of the General Election on May 5.
The gambling industry is hoping politicians can salvage the controversial Gambling Bill before Parliament is dissolved on Monday. Although some operators are unhappy with the current proposed legislation, industry sources believe that most issues can be ironed out and do not want the Bill to be abandoned…
With a new brand identity rolling out nationwide and a tie-up with Clubcard Plus already underway, Tesco Mobile CMO Rachel Swift believes bringing the business closer to the wider Tesco family is a savvy way to standout.
Greggs used the element of surprise for its first foray into vegan products. The follow-up required a different strategy.
Employees forced to work remotely have demonstrated proximity has no bearing on quality of work, which opens up a range of opportunities for using local talent on campaigns in global markets.
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